Digital Marketing in Telugu:
Digital Marketing in telugu is a marketing that is used to promote a brand or products through online platforms.
It is a marketing that combined with many marketing methods and techniques.
How digital marketing in telugu works?
To whom Digital marketing is useful?
This digital marketing is beneficial for those who want to sell products online or to promote their brand.
In today world, You can display ads on every digital platform. We can target users as we want through advertisements on social media.
Who Can Do Digital Marketing?
Anyone can do it. If students learn digital marketing, they can take it as a career. If you are already working in a company, you can do this as part-time.
Let me explain in detail what is involved in this digital marketing.
Categories in Digital Marketing:
- Search Engine Optimization.
- Search Engine Marketing.
- Social Media Marketing.
- Content Marketing.
- Youtube Marketing (Video Marketing).
- Email Marketing.
- Affiliate Marketing.
Search engine optimization:
What is Search Engine Optimization?
We are searching for a lot of queries on Google today, but 99% of people only see the first-page results on Google. You and I also do the same.
SEO is the process we use to rank our blog or website in the search engine on the first page.
Doing SEO for a blog is not as easy as we thought. It takes much time, even if it takes years for each post to be ranked. This means that you have to be very patient to do SEO.
How can SEO useful in digital marketing?
Companies want to appear on search results, And they need to come in the front line for marketing their products, that means that SEO must be used by them. When we look for products, we can only concentrate on the first page results in Google. Now you understand how SEO is essential in digital marketing.
I will write about SEO in another article.
Search Engine Marketing:
Search engine marketing is the process of marketing a business using paid ads found on the Search Engine Results Page (SERP). This is also called paid search marketing.
SEM is one of the most effective ways to increase your business in this rapidly growing (competitive) market.
Keyword plays a significant role in search engine marketing.
Advertisers will find keywords after that, they will look for correct placements to display ads in their respective keywords search results.
Social Media Marketing:
Social media marketing is a kind of internet marketing. Everyone knows about popular Social media platforms like Facebook, Twitter, Instagram, and Linked In.
Social media can be a plus point if we use it correctly. Most of the people wasting their time on these platforms.
So many people don’t know how to use social media for business.
Some of the posts on Facebook that we see most often get sponsored are called Facebook Sponsored Posts (ads).
Creatively designing and publishing ads can get good traffic to our blog through social media.
We can run these ads on different social media platforms such as Twitter, Instagram, and LinkedIn. Today most people are looking to spend their time on social media, and we can increase our product sales or blog audiences by using it.
Have you ever heard the sentence “Content Is King”?
If you have done a little research on blogging, then surely you already heard to this Sentence.
Content marketing means creating engaging content in different forms — For example, blogs, videos, tweets, and social media posts.
It is a long-term strategy that allows us to create quality content for our audiences and providing it regularly.
Content plays a crucial role to sell your products. Because the customers will see your blog content every time while purchasing. If it is impressive and attractive, then there is a high chance to make a purchase.
The most important thing is “FAITH”. Build faith in your targeted audience for better sales. Because one having faith will blindly take what you provide.
There are so many people to create content, and what makes you different from others?
You need to connect emotionally with your audience, make sure your content more motivating and impressive.
The mistake most people make in blogging is the lack of a content strategy.
Find out where the audience you want to target. Think about it and plan your content. Content does not mean writing something, my friend! Our content should be in a way that gives the user a solution.
Each business has a content strategy. You need to understand your customers and audiences. Once you understand that, you can easily create content that solves their problems. I’ll write briefly about this in a different article.
YouTube is the largest platform after google. It also ranks 2nd in the search engine after Google. Every day we search on youtube for the video content, which is quite useful to us. while watching, we may found some Ads in the middle of the videos. Who is posting that ads on youtube videos? Yes, this is what exactly youtube marketing is. More than sixty percent of the users make a purchase after watching video content like overviews and reviews. As a result, video marketing is considered as the top of the digital marketing.
So, dealing with video marketing will help us to grow and promote a brand instantly.
Why we need to do email marketing?
Email marketing is the way of promoting products or services through email.
I know you have already provided your email for newsletters on various websites.
Marketing through this email means we need to have audiences who follow us mainly, and their email address should also be on our mail list.
Why users will give you their email address?
We need to provide something they like, then they will automatically give you email in return. Example, Provide Ebooks, video courses, and any other premium content.
Email Marketing is being used by big to small bloggers in the blogging industry.
The crucial benefit of this is the ROI (Return of Investment).
According to marketing calculations, we get a 43 dollar return per each dollar we spent.
Don’t feel happy by looking at the figure that happens if you are a successful blogger with a good audience base.
With these emails, you can connect with your customers professionally.
We’re connecting our targeted audiences via social media right! Moreover, do you still need this email marketing? This question is likely to come up in many minds.
Many people come to social media to watch posts, memes, or to receive updates from their loved ones. Timepass or whatever they like. However, if we only promote content on social media, then the Rich will be much less.
Email Marketing’s Major Advantage is the same, and new content is most likely to be viewed by sending it to members in the email list.
Affiliate marketing is a way to earn some commission by referring to others’ products or any company’s products to others.
How this comes under digital marketing?
Think carefully, companies are acquiring the persons to promote their products by giving some commission. Is this not a good marketing strategy by companies?
Many bloggers and YouTubers use this affiliate marketing.
How the Affiliate commission will be earned by affiliate marketers?
Most of us follow Tech YouTubers. Let’s take an example.
Gadget Reviews, Mobile Reviews, Latest Laptop Reviews, every video they make, an affiliate link will be provided, and they tell us to buy mobiles through that link. This is called Affiliate Marketing. They will earn a decent amount if we purchase through their links.
Big companies like Amazon, Flipkart are fixed their commission rates on each product.
Rates are like 1% on mobiles, 10% on Kindle Devices & eBooks, 8% on Health & Personal Care.
In conclusion, Digital marketing is becoming a crucial part of every business. I am hoping that I have provided clear information about digital marketing in Telugu.